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My gut is that she’s not done much to make new fans,” said the publicist. “She doesn’t seem to be happy or excited about what she’s doing. She always seems very disinterested, and she projects this image of someone who’s grungy, shy, closed off. I think the Twilight fans don’t really care, but when this series ends, I’m not sure what she does. She needs to find a way to balance the authenticity she seeks to embody by softening up a bit. Who’s going to stand by her after the Twilight movies come out? What they’re doing [with her PR] is sort of a dangerous game: She’s the ‘Queen of the Tweens!’ What happens outside of that genre?
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